Have you been researching ways to improve your branding and came across the benefits of custom stickers and labels? Do you want to give them a try and see how they can boost your sales? But maybe, you are not quite sure how to get the best possible result?
We have exactly what you need. In this blog post, we introduce you to different ways you can get your stickers and labels printed and what to look out for in either a printer, a design software or a sticker printing company.
You will find out how to print your labels at home, when to trust a professional sticker maker and how to get your artwork sorted. Read on to find out more.
- Do it yourself
Printing your stickers and labels at home can absolutely be an option. We recommend this if you want to go for a white sticker base and a simple shape. Finding printable sticker material can sound intimidating, but a quick search on Amazon will deliver plenty of results.
From there, you can use a standard desktop printer to bring your design to life. Should you not have a printer, or are looking to invest in one that is up for the challenge, here are our favourites:
- Entry level: Epson XP-7100 which costs around £220
- Professional printer: Canon PIXMA PRO-100S for $385
Once your design has been printed, you can cut your stickers. If you are going for labels, you can order pre-cut sheets in simple shapes like circles or squares. We recommend sticking to these shapes, especially when you cut your stickers using scissors yourself, to make your life easier and help you achieve a great result.
- Go with a professional printing company
If you want your sticker printing experience to be as hands-off as possible, we recommend going with a professional printing company. This means you do not have to worry about sourcing the right material or cutting your stickers and labels yourself.
Printing companies also hold stock. This way, you can find your perfect material from a huge range for a much lower price. Many sticker makers offer anything from effect materials to waterproof stickers or custom cut labels.
As such companies work with state-of-the-art equipment, they can create more vibrant colours and gradients and work with effect material. On top of that, most use laser cutters, which give you an incredibly precise cut.
If you are researching sticker printing companies, you want to ensure they offer free digital design proofs. This is a visual representation of what your design will look like when printed and gives you the chance to ask for changes before your stickers are printed.
- Use pre-made designs and templates
No matter if you want to print your custom stickers at home, or you want to work with a professional printing company, you need artwork. The great thing about using custom stickers is that you are free to print whatever you need. This means that the entire design process is within your control.
To do that, you do not have to be a professional designer. Instead, you can make use of online design tools that offer pre-made designs and templates for you to edit. If you are lucky, your sticker printer of choice will have this software built-in, meaning you can create your artwork right then and there.
Using software provided by a printing company also means that your design will meet their printing standards, which speeds up the reviewing process and ensures your stickers will be with you faster.
Those were three ways you can print your sticker labels for your business. We hope you found this helpful and are ready to tackle the world of sticky labels. Do you have any other tips on printing stickers and labels you would like to share? Then please do so in the comments below.